As the industry continues to embrace more sophisticated curation strategies, advertisers increasingly require a seamless connection between audience discovery, activation planning, and supply-side execution.
Through this partnership, Start.io draws on differentiated first-party mobile audience data, insights, and activation expertise, while Multilocal provides the curation infrastructure, supply-side connectivity, and optimization expertise that transforms those insights into executable curated opportunities.
The result is a more connected workflow that helps advertisers:
- Activate differentiated audiences through curated supply paths
- Reduce complexity between audience strategy and activation
- Improve transparency and control across the media supply chain
- Access scalable, performance-driven curation opportunities
"The future of curation is about connecting intelligence, activation, and optimization into a single workflow that delivers better outcomes for buyers - and that's what this partnership is designed to do. We're helping advertisers turn insight into actionable opportunity." - Zach Rosen, SVP Business Development & Partnerships, Multilocal
"Start.io's first-party audience intelligence gives advertisers a clearer picture of who they're reaching and why. Paired with Multilocal's curation infrastructure, that intelligence becomes something they can act on - effectively and at scale."- Ofer Livne, Sr. Director of Strategic Partnerships, Start.io
As curation continues to evolve, both companies remain focused on helping advertisers unlock greater value from audience intelligence, data-driven planning, and curated activation strategies.
Interested? Get in touch.
